Category: Social Strategy

With the last major Facebook algorithm change, many newsrooms are looking for ways to engage their audience and create meaningful...

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August means back to school for students across the country, and news coverage will be in full swing to match...

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If you work in local news, you’ve most likely experienced the popular industry-trend of consolidation. Where independent newsrooms used to...

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You already know that social media is the #1 online activity, but are you making the most of your audience’s...

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Summers tend to move a little slower in the newsroom – so take advantage of the (slightly) less hectic pace...

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With all the privacy issues and controversies surrounding Facebook of late, many broadcasters and publishers are hesitant to put more...

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Trying to find a great return on investment (ROI) for your social advertising can often feel like trying to win...

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February is a busy month in the media calendar. From the “Big Game” and Valentine’s Day, to the GRAMMYs and...

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While we usually think of Instagram as being a little “softer” than other platforms when it comes to covering news,...

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Tuning up your social strategy is a great way to kick off 2019. And the best way to start is...

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