Category: Social Strategy
As Meta continues to prioritize Reels for content sharing and discovery, the company is expanding the Reels feature more widely...
As Meta deprioritizes news on Facebook and Instagram, traffic from there to news websites is likely to continue its downward...
If you’re like most newsrooms, the realization that clicks from the Facebook (News) Feed to your website are in a...
Notice your traffic from Facebook is in steep decline? It’s by design. News has been de-prioritized in the Feed (notice,...
Diversifying your newsroom’s social strategy has become more important than ever. With Meta deprioritizing news on Facebook, traffic from there...
As Meta deprioritizes news on Facebook, newsrooms around the globe are getting creative about how to get as many clicks...
Vertical videos are having a moment on social. In fact, according to Facebook, 79% of ‘novice video consumers’ prefer the...
ICYMI: Facebook is moving away from news to focus more on its creator economy. What does this mean for newsrooms?...
Many news publishers are rethinking social strategy as Meta makes big changes. Among them: deprioritizing news on Facebook and pulling...
It’s no secret: Meta is deprioritizing news on Facebook. Even the surface formerly known as “News Feed” is now just...
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