With an accurate snapshot of your university’s social media profile, your institution is well positioned to lead the conversation online.
Social News Desk has created this practical guide for higher education-oriented social media managers and communication officers. It is filled with actionable steps to help you assess your current social media strategy, identify areas for improvement, and reach your goals on social media.
Whether you’re a seasoned social media manager looking to refine your strategies or new to the world of university social media management, the Social Media Auditing Essentials for Higher Education ebook will make your job easier and more effective.
Using the eBook, your team can:
• Maximize the value of an audit
• Serve the interests of key stakeholders
• Define key goals and metrics
• Track return on investment (ROI)
• Demonstrate the value of social media work
Download the best eBook for conducting a successful social media audit for your higher education institution and drive meaningful results on social media.