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SND’s powerful, new “Planner” technology – now testing.
‘Give us all the feedback.’ SND Founder Kim Wilson put the power of the brand new SND Planner into the hands of our Test Drive

Best Practices and Cool Ideas for Meteorologists on Social
The weather office is a busy place. There’s the website, the app, Facebook, Twitter, Instagram – not to mention the live broadcast – all with

How to get 20% more impressions on your Facebook posts – with 0% more work
Facebook has released new data which underscores a pretty old idea … if you want more engagement, be more engaging. The company says it ran

Twitter’s New Verification Policy – What Newsrooms Need to Know
Twitter’s new policy for account verification goes into effect soon. And the platform is warning, if you haven’t updated your account by January 20, 2021,

How a digital news network cut email sign-up acquisition costs in HALF using SND’s new Ad Tech.
Social News Desk has pioneered a new way for media companies to use their existing, high-quality content to exponentially increase long-term connections with the local

Social Media Security and Sources – An Election Day Guide for Newsrooms
It’s not too late to make sure your newsroom’s social media plan is on point for Election Day. Here are a couple of critical things
Facebook’s “20% Rule” is No More
For years, Facebook required that images on ads contain less than 20% text – commonly known as the “20% Rule.” But Facebook has quietly removed

SND’s Fast Track Series: A Full Guide to Paid Social for Local News
You’ll find a ton of Paid Social knowledge wrapped up into 20-minute webinars and content-rich blogs right here. Our goal was to make you an

Fast Track: ‘Take Promotions Farther with SND Campaigns’
While everyone on #TeamSND has a newsroom background, I was also part of the creative services and promotions world. I got into promotions because I

Fast Track: ‘Agency Strategies that are Paying Off for Local News’ | via @socialnewsdesk
The sales playbook for local news orgs looks a lot different than it did 5 years ago. Most now include a wide array of agency-style

Fast Track: ‘Become A Branded Content Wiz’
It’s a great revenue-producing activity – selling Branded Content on social. The biggest stumbling block is when you feel like you’re supposed to be the

Fast Track: ‘Grow Subscriptions through Facebook Ads’
Goals that are always top of mind (especially among newspapers) – grow your email newsletter list and get more subscriptions. We can help. But we’re going
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