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Social Media Security and Sources – An Election Day Guide for Newsrooms
It’s not too late to make sure your newsroom’s social media plan is on point for Election Day. Here are a couple of critical things
Facebook’s “20% Rule” is No More
For years, Facebook required that images on ads contain less than 20% text – commonly known as the “20% Rule.” But Facebook has quietly removed

SND’s Fast Track Series: A Full Guide to Paid Social for Local News
You’ll find a ton of Paid Social knowledge wrapped up into 20-minute webinars and content-rich blogs right here. Our goal was to make you an

Fast Track: ‘Take Promotions Farther with SND Campaigns’
While everyone on #TeamSND has a newsroom background, I was also part of the creative services and promotions world. I got into promotions because I

Fast Track: ‘Agency Strategies that are Paying Off for Local News’ | via @socialnewsdesk
The sales playbook for local news orgs looks a lot different than it did 5 years ago. Most now include a wide array of agency-style

Fast Track: ‘Become A Branded Content Wiz’
It’s a great revenue-producing activity – selling Branded Content on social. The biggest stumbling block is when you feel like you’re supposed to be the

Fast Track: ‘Grow Subscriptions through Facebook Ads’
Goals that are always top of mind (especially among newspapers) – grow your email newsletter list and get more subscriptions. We can help. But we’re going

Fast Track: ‘Increase Tune-In & App Installs with Facebook Ads’
This is the hottest way to drive Tune In and App Downloads for TV stations. The stations doing this are floored and we almost can’t
SND’s Fast Track Series: Paid Social in a Crazy World
“SND’s Fast Track series gets to the point. It’s speedy and effective. The ultimate rush if you’re ready to kick your Paid Social Strategy into
Branded Content With A Purpose
Navigating Facebook’s Ads Manager is difficult and confusing. Setting up ads with Social News Desk’s Campaigns Manager is as easy as 1, 2, 3 (and

Get To Know SND’s New Post Composer
New SND is here and you’ve probably already noticed there’s a new Post Composer that’s much more streamlined. While we’ve moved some things around to

How Local Newsrooms are Turning Facebook Comments into Subscriptions
WAFB-TV in Baton Rouge, LA has QUADRUPLED its Messenger subscribers in just a few short weeks thanks to one of the most game-changing technologies available
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