Social News Desk (SND) has curated a collection of its best tools and resources from 2024 tailored for higher education communicators, ensuring you’re equipped to engage with parents, faculty, and alumni on social media.
Here’s a roundup of the best SND resources for universities and colleges in 2024.
SND Webinars and eBooks You Can’t Miss
Webinar Replay: Social Media Audit Essentials for Higher Education
A strong social media strategy starts with understanding what’s working and what isn’t. In this webinar, SND experts guide higher education professionals through the process of performing a comprehensive social media audit. Learn how to evaluate your channels, analyze key metrics, and ensure your content is aligned with institutional goals. This session is an invaluable resource for building a foundation for growth and engagement.
Regular social media audits are key to refining your institution’s digital presence. This webinar introduces essential techniques to analyze performance, optimize strategies, and maintain consistency across platforms. Learn actionable steps to elevate your university’s online visibility.
eBook: Social Storytelling Strategies for Higher Education
Storytelling is at the heart of successful social media strategies for universities. This eBook delves into the art and science of crafting compelling narratives that resonate with prospective students, alumni, and donors. By focusing on authenticity and creativity, the eBook equips higher education professionals with tools to highlight their institution’s values.
Effective storytelling can make your institution stand out. This eBook explores how to craft compelling narratives that resonate with diverse audiences, from prospective students to long-time donors. Discover practical tips to highlight your university’s achievements and mission.
eBook: Social Media Auditing Essentials for Higher Education
Audit your way to better social media performance with this targeted guide. This eBook offers a step-by-step approach to evaluating your institution’s social channels. It provides a detailed checklist of essential audit elements, from content quality to platform-specific metrics, ensuring that your strategy is both effective and efficient.
Designed specifically for higher education professionals, this eBook guides you through performing a comprehensive social media audit. It outlines the tools and metrics necessary for evaluating your strategy’s success, ensuring alignment with institutional goals.
Social Media Audit Template for Higher Education
Streamline the audit process with this customizable template. Designed specifically for higher education, the template simplifies tracking your social media performance, identifying areas for improvement, and presenting findings to stakeholders. It’s an essential resource for communicators seeking actionable insights to optimize their strategies.
Customer Stories: Real-World Results with SND
MTSU Unlocks Campus-Wide Social Media Management with Social News Desk
MTSU employs SND’s easy collaborative features to foster communication and content sharing across departments. “It’s so easy for all of us to see exactly what’s going on. It’s just the most user-friendly tool that I’ve ever worked with. The customer service with Social News Desk is like no other.”
Ready to Elevate Your 2025 Social Media Strategy?
Don’t let your institution fall behind in the digital age. Your institution’s success in the digital landscape depends on having the right tools and strategies in place. With SND’s exclusive free social media resources, you can develop a robust social media strategy that drives engagement, builds community, and achieves your goals.
Ready to elevate your social media strategy in 2025? Explore Social News Desk to kick off the new year stronger than ever!
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