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This is the front page you’ve been looking for. Packed with leading-edge ideas from industry insiders. Find out what’s next for Social News Desk, how to use your favorite new feature or come here to keep up with the latest social-media trends and data relevant to your media org. This blog is made for news people, by news people. And that means, we never bury the lead.

Facebook’s New Branded Content Policy

What has long been a gray area in Facebook’s Terms and Conditions has become crystal clear, albeit complicated to comply with. The new Branded Content Policy is giving Pages the green light to promote 3rd party sponsors through posted content. But, as you would expect, there are rules which must be followed. As a local media…

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Facebook Live for News: Quality over Quantity

A few months ago Facebook rolled out their Facebook Mentions app. A mobile application geared towards public figures who have verified Facebook pages. Within this app came a new feature called Facebook Live. Not long after the popularity of Facebook Live was apparent, Facebook slowly rolled out the feature to everyone from profiles to pages….

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Using Facebook’s New Polls Feature in Live TV Elections Coverage

It’s Primary Season! And Election Pizza isn’t the only thing to get excited about 🙄 … Facebook has rolled out an awesome new way to engage your audience in real time during Elections Coverage (or just about anything else). This white-list-only feature is available to select media properties and allows the Facebook Page to publish…

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Facebook News Feed Updates Could Impact Referral Traffic

This week, Facebook announced changes to News Feed that could have an impact on referral traffic for news websites. The change will take into account not only posts that Facebook believes a user will take action on (such as a Like, Comment, Share or Click) but also how much Facebook thinks that user wants to see a…

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Don’t Gamble on Lottery Contests. Do It Right.

As the frenzy surrounding the Mega-Billion Jackpot Powerball Bonus Multiplier Money-Maker Extravaganza engulfs the nation, some news stations are tapping into the buzz and offering up “Share The Jackpot” type contests. While these contests are a great idea for quick, easy engagement and page boost, there are a few billion problems that could come along with…

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Want to Get Verified? Get Your Act Together!

If your New Year’s resolution is to get your Facebook Page verified, we’re here to help you get your house in order. We’ve worked with Facebook’s Media Team to get the verification process started for many of our clients, and we’ve learned some helpful hints along the way. Choose a clear profile picture. Facebook wants…

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SND Now Supports Facebook Messages

Many of you have requested this feature and we worked hard to add it for you! Now, simply go to your SND Dashboard to open a Messages Column for any of your Facebook Pages. From there you can read and respond to Messages as they come in – without needing native admin access to the…

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What Newsrooms Need To Know About Facebook’s Algorithm

Nothing is ever written in stone at Facebook headquarters. The company prides itself on innovating and changing quickly. But that doesn’t mean you shouldn’t try to keep up. And as Facebook begins to exceed Google in referral traffic to news sites, this is a race you definitely want to be in.  First, there are no…

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