Category: Paid Acquisition

If cutting down your cost-per-lead isn’t part of your plan to grow your audience, we’re confident in asking “why not?”...

When it comes to spending ad dollars to reach your acquisition goals, SND’s Dynamic Ads technology blends AI with your...

What we’ve heard from ads clients over and over again is that SND not only delivers a better ROI on...

Are you tracking the metrics that matter when it comes to your paid ads on social media? I put together...

Support is winding down on Meta’s CrowdTangle platform and it’s one of those tools that most newsies can’t live without....

Notice your traffic from Facebook is in steep decline? It’s by design. News has been de-prioritized in the Feed (notice,...

ICYMI: Facebook is moving away from news to focus more on its creator economy. What does this mean for newsrooms?...

Have you picked up the Philadelphia Inquirer lately? You might not be in that particular newspaper market, but if you’re...

Sinclair Broadcast Group recently expanded The National Desk, a national news broadcast, to 20 new markets across the United States....

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