Become a better social media communicator

So much has been changing in the social media world. This is especially true with Twitter – they launched a paid verification service, and also

If you’re absolutely driven to drive traffic to your website from Facebook and you need a little help, we have a secret formula to guarantee

I’ll try my best to get my point across about Instagram & Facebook Reels without replacing the word ‘reel’ with ‘real’ over and over. It’s

The Social Rankings app, powered by Social News Desk, is beloved by newsrooms across the country. This FREE app aggregates social media content and data

Whether it’s the market you started in, the market you’re in now (your news director prefers this, btw) or the market you aspire to get

Love it or hate it, Apple’s iOS 14.5 privacy measures have dramatically changed the paid social advertising world. Marketers are panicking as subscription costs rise,

Newsrooms are already pumping out great content every day. SND Promotions finds it and turns it into the perfect ad. Here’s how – using proprietary

The weather office is a busy place. There’s the website, the app, Facebook, Twitter, Instagram – not to mention the live broadcast – all with

It’s not too late to make sure your newsroom’s social media plan is on point for Election Day. Here are a couple of critical things

You’ll find a ton of Paid Social knowledge wrapped up into 20-minute webinars and content-rich blogs right here. Our goal was to make you an

This is the hottest way to drive Tune In and App Downloads for TV stations. The stations doing this are floored and we almost can’t

“SND’s Fast Track series gets to the point. It’s speedy and effective. The ultimate rush if you’re ready to kick your Paid Social Strategy into

We hear from many of our clients wondering about best practices on social, particularly as Facebook and Twitter continuously change the way they display content.

Santa stopped by with an early stocking-stuffer this year – check out SND Dashboard’s newest feature: Location Tagging! You’ll now find a Location icon to

Since Instagram announced that they would begin testing what they call “private like counts” for a limited number of users worldwide, we’ve been scouring local

Circle January 2020 on your calendar and know that there are a few things you must get done before then to be sure your Facebook

Many schools across the country are going back to class this week, and it’s a great time to make sure you’re at the head of

With the last major Facebook algorithm change, many newsrooms are looking for ways to engage their audience and create meaningful social interactions about the news

August means back to school for students across the country, and news coverage will be in full swing to match very soon! It can also

If you work in local news, you’ve most likely experienced the popular industry-trend of consolidation. Where independent newsrooms used to fight for reach, large mega-media

You already know that social media is the #1 online activity, but are you making the most of your audience’s online habits? Are you tapping

Summers tend to move a little slower in the newsroom – so take advantage of the (slightly) less hectic pace and join #TeamSND for our

Trying to find a great return on investment (ROI) for your social advertising can often feel like trying to win the lottery. There are hundreds

To everything there is a season, say The Byrds (look ’em up kids). Our legacy product, SND Campaigns, is riding off into the sunset in

February is a busy month in the media calendar. From the “Big Game” and Valentine’s Day, to the GRAMMYs and Oscars… it can be difficult

Tuning up your social strategy is a great way to kick off 2019. And the best way to start is by learning from those who

This week TVNewsCheck presented the inaugural “Social Media Excellence Awards” for both talent and TV Stations at their annual NewsTECHForum in New York City. As

Days after a 7.0 magnitude earthquake hit south-central Alaska, hundreds of aftershocks continued to roll through the state. As officials worked to restore infrastructure in

Here it comes gang, December. The November book is over, granted vacation requests are thinning the newsroom pool, and people in markets everywhere just aren’t

We’ve seen some great work from our friends at local newsrooms around the country who are using their influence to lend a helping hand this

Live video, all the major social networks have it, and audiences want it. According to a Livestream and New York Magazine survey, breaking news makes

BOO! We’ve seen so many fantastic Halloween ideas from local media and broadcast outlets that we wanted to round them up. While we can’t advise

Here we are again. Another year, another night of planning and preparation filled with live shots, result data entry and plenty of pizza! The election

Social media is great for brand building and despite significant algorithm changes on Facebook, it still drives significant traffic to the web. Yet some newsrooms

Sharpen your pencils, bust out the new backpacks, and get ready to head back to class! While there may be a few more weeks before